TowExpo Int'l




	Exhibit Hall Hours Fri. & Sat. 11 AM to 5 PM

GEOGRAPHICAL FOCUS
Attracting tow bosses from the South, Midwest and West is the target audience of Tow Expo. It is reflected in the direct mail and advertising programs designed to draw the highest quality audience to the show.

The Star Shines in the West
That’s Tow Expo Int’l in Houston, the show that has set the standard for the Towing & Recovery Industry in the western United States. The George R. Brown Convention Center once again is the host venue for the show to be produced April 29-May 1, 2010.

SIXTH LARGEST METRO MARKET
The site of the show, Houston, Texas, is the nation’s sixth largest metropolitan market and one of the largest towing markets as well. The strength of local drive-in attendance from within 60+ miles of the convention center gives the show a special drawing strength from the local Texas market.



	Major Texas metro areas are within four hours driving to Houston including Dallas-Fort Worth (4th largest metro area), San Antonio (28th) and Austin (36th), also giving the state of Texas one of the largest population of towing companies in the country.

Show marketing programs target the
following states:

• Texas • Louisiana • Arkansas • Oklahoma
• Missouri• Kansas, • Nebraska, • Wyoming
• Colorado• Utah•Nevada• Arizona• New Mexico
• Mississippi • Alabama • Tennessee

SHOULD I EXHIBIT?
If you market the following products for the towing and recovery industry, you are a prime candidate to exhibit at Tow Expo:



	HIGH QUALITY AUDIENCE
	Tow bosses, company management and drivers comprise the attendee base for the show that gives Tow Expo the quality audience exhibitors require. Over 82% of the 2009 show’s attendees were either owners or presidents of their companies.

• Light-, medium-, and heavy-duty wreckers and carriers
• Light-, medium-, and heavy-duty truck chassis
• Engine, transmission and other mechanical components
• Trailers
• Winches
• Tool Boxes
• Safety Equipment

• Accessories & other equipment attachments
• Management Software
• GPS
• Motor Club
• Insurance and Finance
• Emergency Lights (OEM and aftermarket)